"Nakedness is the pure untainted and uncensored version of a body."
Tooh Naked is a warm Terracotta shade which celebrates 'Nudity', not in its physical form.
Tooh Naked is a twist on the term ‘the naked truth’. Metaphorically representing being ‘butt naked’.(Tooh in Punjabi means derriere/butt).
It’s an ode to all our vulnerabilities.
*Don't judge us guys, we're actually really proud of this pun.*
Let us all show our own versions of the naked truth. Tell us your story.
Our liquid lipstick dries to a matte finish, it’s a comfortable transfer-proof long-wear formula to keep you company through the day. Our lipstick is completely judgement-free and works best when you’re living your best life. You make us beautiful. So, you do you!
Please note that colours may look slightly different in real life as different lighting affects the colour. Please go through our Instagram account to see more swatches. Feel free to DM or email us to get a shade recommendation!
Click on the video below to watch Tooh Naked Swatched!
Tips for use: Apply after exfoliation of your lips. Can be used over a lip balm. Keep lips moisturised and cared for when not using the lipstick – we’re all about self-love.
Lick your lips to set the lipstick. Yes, we know it's weird but trust us, it works!
Avoid oily food as that breaks down the lipstick the fastest. Also, no nasty habits like picking at your lips.
Use oil or an oil based makeup remover to remove the lipstick. (Our fav is coconut oil!)
Isododecane, Dimethicone, Microcrystalline Wax,
Bentonite, Methyl Methacrylate Crosspolymer,
Polymethylsilsesquioxane, Propylene Carbonate,
Phenoxyethanol (+/-) : Iron Oxides (Ci77491, Ci77492, Ci77499),
Mica (Ci77091), Red 6 (Ci15850), Red 28 Lake (Ci45410),
Titanium Dioxide (Ci77891), Yellow 6 Lake (Ci15985),
Yellow 5 Lake (Ci19140), Manganese Violet (Ci73360),
Bismuth Oxychloride (Ci77163), Blue 1 Lake (Ci42090),
Red 7 (Ci15850), Red 28 (Ci45410), Red 30 Lake (Ci73360),
Orange 5 (Ci45370), Red 21 (Ci45380), Red 21 Lake (Ci45380),
Red 22 (Ci45380), Red 33 (Ci17200), Red 36 (Ci12085).
Know more #KnowYourLabel
The lipstick has a life of 12 months once opened.